Gant has launched their first in-house fragrance aptly called “GANT”. It’s inspired in part by the New England waters and coastal living lifestyle. Pierre Dinand designed the bottle and pulled inspiration from wicker baskets that cargo ships in the old days used to transport fragile goods. If that wasn’t enough, Gant also commissioned Pierre Wulff to craft this unique fragrance formula. He chose some exclusive ingredients and created a scent that pulls in the freshness and airy sense of the ocean and combined these characteristics with dark woods and tar ropes.
The film below highlights the relationship between the two gifted talents and how they worked together. This cooperation is pretty special in itself as many times this work is very separate. The fragrance is available now exclusively to Gant stores in 26 countries as well as online at gant.com. For now, make a purchase online and you’ll get a .5 oz sample bottle for free.