Por Homme – Men's Lifestyle, Fashion, Footwear and Culture Magazine

Seven years after first being proposed, the Brooklyn Nets are officially here and will call Barclays Center home in the heart of BK. The new logo of the team has been unveiled and seems the new team will opt for a black and white colorway rather than the gray, blue and red of the New Jersey Nets. Who came up with this, you ask? Minority owner Jay-Z had a hand in the new branding and design. The new ad campaign has launched as well to stir up ticket sales and raise awareness for the new look, with the tagline “Hello Brooklyn” being the central theme. Check out the 30-second spot below.

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Say what you will about the man, LeBron Jame is still pretty marketable, though we’re not sure that’ll last if the Heat keep playing as they did last night. This Nike Basketball commercial dropped recently and it really captures the essence of everything that’s surrounding LeBron these days. The past few months have been a whirlwind and this commercial will either continue the circus or actually put many of the complaints to rest.

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Wow, well we know the arrows have been pointing to Miami but to hear from LeBron James’ mouth really put the world on still. LeBron is going to the Miami Heat to play with Dwayne Wade and Chris Bosh in the fall. I’m short on words, but I’m not sold on this yet. I personally would’ve love to see him bring a banner back to the Madison Square Garden, but I guess we’ll have to wait and see who will come to New York that will be able to do that.

Next season will be interesting to say the least.

The Lakers and Rockets have just swapped free agents after both teams reached agreements with the players. The Los Angeles Lakers, fresh of an NBA Championship just signed Ron Artest to deal that’ll pay out about $18 million over three years. Trevor Ariza agreed to terms with the Houston Rockets, banking about $33 million over five years.

Artest, 29, was Defensive Player of the Year in 2004, and he’s shown no signs of slowing down. However, he’s yet to win an NBA Championship and he’ll do anything to get it, even take a paycut of $1.4 million each year compared to his previous contract. (more…)

When Sunday night’s buzzer rang, game 5 of the NBA Finals was over with Phil Jackson and the Los Angeles Lakers winning yet another NBA Championship. Superman Dwight Howard was not able to help his Orlando Magic come back from a 3-1 deficit against the unstoppable Kobe Bryant. He’s gotten his fourth ring, first without Shaq, putting all the naysayers (including myself) to rest. The man’s the purest shooter in present-day basketball, and even though he didn’t meet LeBron and the Cavs in this year’s Finals, this championship and Kobe’s first MVP trophy were both well-deserved. With 30 points in game 5, Bryant’s been a consistent force as he allowed the game to come to him and giving his teammates a lift when needed. (more…)

Adverblog turns us to GetYourBasketballOn.com, a site that’s dedicated to Leroy Smith, the kid that took the last spot for the varsity basketball team at Emsley A. Laney High School, leaving Michael Jordan out and quite possibily pushing him to become the basketball legend we know him to be now. There’s a whole lot going on over at the site, including a two-on-two video game, DVDs for sale and practical drills. There’s even a petition asking people so that Leroy can get inducted into the Basketball Hall of Fame.

The site’s registrant is Nike so what should we make of this, a new Jordan shoe waiting in the wings?

Watch Leroy speak after the jump.  (more…)

The Moment has a periodic piece called “The Digital Ramble” which explores aesthetic topics through materials found online. The most recent topic happens to be basketball, in all its wonderous glory. Well, sort of. The piece discusses Michael Jordan and how he changed the game length of shorts, plus one of Nike’s most famous commercials. Rosecrans Baldwin even takes a moment to let everyone know that college basketball deserves somet attention as well. 

Read the piece here.

Maxim released an article about which 10 NBA players (past and present) are closest to his Airness.  The list was filled with hall of famers like Grant Hill, McGrady, and Iverson that are past their prime.  Then, it got down to the top two: Lebron and Kobe. (more…)

This year’s Olympic Games in Beijing have proven to be memorable for many reasons.  Michael Phelps became the poster boy for the United States as well as the Games.  But there’s been a back story that many have been following.  Tonight, the United State’s Men’s Basketball team has returned after 4 years of re tweaking and hard work.  When they lost in the 2004 games, questions arose about whether putting a team filled with All-Stars was ever going to accomplish what the Dream Team did in the 90s.

In the gold medal game against Spain, United States showed up to play and this is how it went down.  With eight minutes left in the fourth quarter, Team USA was clinging with a two-point lead.  Then, the man who lives for the big moment showed up.  Kobe Bryant came alive and had his hand in 15 consecutive points in the final quarter.

Spain’s Gasol and Jiminez tried to help the team and push back when the lead got cut back down to 5 points, Kobe got fouled and made a three-point shot in the process, pushing the lead back up to 9.  With 3 NBA championships under his belt, Bryant has always dreamed of bringing the US team to a gold medal.  He scored 13 points in the fourth quarter a day after his 30th birthday to give the United States a gold medal in the Beijing Games with a win over Spain 118-107.

Renewed dignity has been achieved for the United States.  Congratulations to the United States Redeem Team for their Olympic accomplishments.

“U-S-A”

NBCOlympics.com