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Keeping things simple is sometimes a difficult task for sponsors. Take Adidas for example. As the official sponsor of this year’s World Cup, instead of delivering a traditional match ball which has 32 hexagonal panels, they decided to get creative and make the Jabulani, a ball that has only 8 panels and slightly different texture. The ball poses a disadvantage to non-Adidas sponsored teams as well as, Adidas-backed teams like Germany have been exclusively using the ball for months, whereas other teams like England have not dude to contractual obligations.

Want to see how the ball that some folks are calling the “atomic bomb” is made? Worry not, we’ve got the video after the jump. (more…)

To celebrate World Cup 2010, Louis Vuitton commissioned photographer Annie Leibovitz for the latest addition of Louis Vuitton’s Core Values advertising campaign. Pelé of Brazil, Diego Maradona of Argentina and France’s Zinedine Zidane join the short list of notables that have been featured in the Core Values campaigns in the past, including Sir Sean Connery and Mikhail Gorbachev. The campaign continues to support The Climate Project, an initiative led by Al Gore, that looks to leverage passion and dedication to educate, encourage and increase dialogue about the global warming and its solutions.

The Players by Annie Leibovitz can be seen over at Louis Vuitton, with much multimedia including interviews and other live video that give us a look at some of the world’s greatest athletes in their most human forms.

More images after the jump.  (more…)

The “Umbro World Champions Collection” consists of seven limited edition football shirts, all of which were released this week to honor the teams that have won the FIFA World Cup in the past. The “Tailored by Umbro” shirt bears a crest designed by an artist from that country. The ad campaign takes influence from an Umbro ad from the 60s, and features the wives and girlfriends of footballers from the national teams.

More images after the jump. (via designboom)  (more…)