Levi Strauss & Co. celebrated Independence Day by opening a one-of-a-kind customization shop at their flagship store in San Francisco’s Union Square. The Tailor Shop goes above and beyond what we’ve seen in the past and offers full customization for all Levi’s denim products, from the jeans to the jackets. ACL also tells us there is now an in-house chain stitch machine, an embroidery machine and a darning machine, and customers are able to make their own buttons, choose vintage patches, and screen print to fully customize their jeans.
Also on display are 50 vintage trucker jackets with chain stitch embroidery, collections of vintage labels, back packets, back patches and an array of famous Levi’s red tabs.
More images after the jump. (more…)