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McLaren 12C hits the Rocky Mountains

McLaren 12C hits the Rocky Mountains

For your viewing pleasure, we’ve got a video which sees Rhys Millen, Pikes Peak International Hill Climb record-holder and Chanelle Sladics, Winter Games Medalist, race down the notoriously treacherous Loveland Pass. A 616-bhp McLaren 12C Spider vs. a skilled snowboarder, the video features the 12C showing off its ability in icy and snowy conditions. We’ll leave it at that and let you see who comes out victor.

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Maison Martin Margiela for H&M Fall/Winter 2012 NYC Launch Video Recap

Maison Martin Margiela for H&M Fall/Winter 2012 NYC Launch Video Recap

On October 23rd 2012, in an abandoned building in downtown New York over a thousand people gathered to celebrate the most interesting and exciting design collaboration so far. I was one of them and got to witness the launch of the Maison Martin Margiela for H&M collection and have to say the detail put into the presentation was nothing short of exceptional. The unique event was held across many floors of 5 Beekman Street, a historical building in the city’s financial district. Guests were able to discover the collection in dance performances by noted choreographer Anne Teresa de Keersmaeker and through specially commissioned art installations, before DJ’s kept the party going into the early hours. Celebrities at the event included Kanye West, Alan Cumming, Helena Christensen, Margareta van den Bosch, Julianne Moore, Sarah Jessica Parker, Selma Blair, Doutzen Kroes and many others.

The Maison Martin Margiela with H&M collection will be available in selected stores and online on November 15th.

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Facebook’s First Ad Released After Reaching 1 Billion Users

Facebook's First Ad Released After Reaching 1 Billion Users

By way of his status update, Mark Zuckerberg has announced that Facebook now has over 1 billion active monthly users. At the same time, the social network has released their first ad, one that aligns Facebook with other things that people use to get together and connect. Here’s what Mark said on his status:

This morning, there are more than one billion people using Facebook actively each month.
If you’re reading this: thank you for giving me and my little team the honor of serving you.

Helping a billion people connect is amazing, humbling and by far the thing I am most proud of in my life.

I am committed to working every day to make Facebook better for you, and hopefully together one day we will be able to connect the rest of the world too.

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Saint Laurent Introduction Campaign Video

Saint Laurent Introduction Campaign Video

Here we have the Introduction Campaign Video for Saint Laurent, the new identity of the infamous Yves Saint Laurent fashion house. With Hedi Slimane now at the helm, the video unveils more looks from the forthcoming collection. The men and women lines are presented throughout the imagery, giving us a sense of what to expect from the future of the French label.

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GQ for Gap | Best New Menswear Designers in America 2012 Video

GQ for Gap | Best New Menswear Designers in America 2012 Video

GQ’s 2012 Best New Menswear Designers in America have been tapped to craft capsule collections with American giant Gap and we’ve now got first looks at the offerings. Ian Velardi, Todd Snyder, Saturdays Surf, BLK DNM, Ovadia & Sons, and Mark McNairy New Amsterdam will drop their own offerings for this limited-edition drop that’s set to release on September 27th. Look for the collection at select Gap stores and Gap.com. Video preview below.

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NBA 2K13 | Executive Produced by Jay-Z

NBA 2K13 | Executive Produced by Jay-Z

Jay-Z is getting his hands dirty these days, as he continues to explore new avenues and further expand his empire of a brand. NBA 2K13 has him listed as an executive producer and the first trailer of the game can be viewed below. In video, Jay’s song “Public Service Announcement” plays in the background. Release date of NBA 2K13 is set for October 2nd. (via Life + Times)

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Introducing | The New Hodinkee.com

Introducing | The New Hodinkee.com

From Hodinkee, the online publication that brought you a completely new and fresh perspective on what you read about watches, comes a site redesign that will change how you read it. We’ve seen sites go through redesigns in the past but the difference here is that Hodinkee really put their users first and branched every single alteration from that. The new Hodinkee.com is what every “online magazine” should look like. At the top of the page, there’s a full-width image that corresponds with the most recent post and updates as you navigate through categories and brands. The fun doesn’t stop there as users are blessed with a new top navigation bar that allows users to access some of the site’s most exclusive and popular content in one click through the Plus(+) drop down. You can now search through categories and popular brands. Yep, want to see all of Hodinkee’s news on IWC? Look for Popular Brands in the top navigation and you’re there.

These are just a few of the several enhancements Hodinkee.com has brought with their latest redesign. There’s an intro video below worth checking out before you dig into the finest watch content on the planet.

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American Apparel Buys Warriors of Radness

American Apparel Buys Warriors of Radness

Oh, you’re reading that right. Dov Charney-led American Apparel has bought Warriors of Radness. The capital that’s just been thrown behind WoR is tremendous and will surely expedite the growth of the SoCal label. There’s a two-minute clip below that has Rick Klotz of Warriors of Radness and a few of the other guys chatting it up alongside Dov. Definitely worth checking out.

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Cartier ID Two Concept Watch

Cartier ID Two Concept Watch - Photos and Video

Dubbed “Watchmaking’s Future in the Physical Form” by the folks over at Hodinkee, the Cartier ID Two concept watch is nothing short of magnificent. It’s even more impressive than the Cartier ID One which was unveiled in 2009. In fact, it’s more impressive than any watch we’ve seen in our times from a technological and innovation front. It’s made from a single block of ceramic called Ceramyst that is completely transparent and features a 32-day power reserve. The caseback is held on via a vacuum seal, meaning zero screws. Talk about efficiency, efficiency we haven’t seen in the watch industry ever. The Cartier ID Two produces 30% more power and consumes only half as much as a traditional watch, providing for a 32 day power reserve in just a 42mm case. Check out the video from Hodinkee video below for a more detailed look.

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MR PORTER | What They Wore at Milan Fashion Week

MR PORTER | What They Wore at Milan Fashion Week Video

There’s a ton of street style photography taking place during the fashion week and tradeshow circuits but MR PORTER‘s opted to hold off on stills and give us a video that highlights some of the top accessories spotted at this past week’s Milan Fashion Week. “Whether on faces or feet, the men at Milan Fashion Week have been adding a spot of sprezzatura with their accessories. See a few that caught our eye.” Check out the video below.

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